Sunday, November 23, 2014

How To Design Your Business Mobile App For Free That Your Clients Love And Use

By Alex Fishers


The speediest and cheapest method for small businesses to build their own mobile apps is to search for a tool that allows for the use of a proven mobile application building platform. There is no need to learn complicated coding to develop apps these days. All one really needs is to find the right tool, which ideally should also be free. These app building free tools exists and one can find them by searching online. The benefit is that they allow one to create beautiful mobile apps and mobile websites with zero programming knowledge needed and they come risk free with 100% satisfaction guaranteed.

If you decide to build your mobile app using one of these tools, make sure that the tool will allow you to pick industry specific templates, for example if you are building mobile apps for restaurants or mobile apps for gyms, for lawyers, for real estate agents and loan brokers, there are templates that facilitate and speed up the mobile app development. Also, make sure that the tools allow you to easily create, edit and manage your mobile app online and that the process does not take days to complete but can be done in hours using a drag-and-drop menu template.

Another tool to look for when building your mobile app for your company is a management system that enables the creation of gorgeous app design, professionalization, and performance throughout a broad variety of mobile device platforms such as Apple, Android, Windows and Blackberry. These management software make the app design and upgrades easy to do.

When choosing which mobile app development service you want to make use of, ensure that it offers a dependable and scalable cloud hosting that utilizes state of the art technology and security to ensure your content is protected and safe and available anytime. The file encryption and information backups must be the most current and safe in the market and ensure that the data backup is done daily to guarantee your information is never ever lost while utilizing the service.

Since we assume that you will be developing your company app without wanting the help of an costly service, when using an online app maker took make sure it has all the assistance you require when you need it. Make sure that the service provides hundreds of tutorial articles that show every part of app design and development.

If you decide to use a 3rd party app design tool, get the guarantee that the tool give you the ability to add all the app functions that will let your users, i.e. your consumers to make use of the app to its complete capacity. These functions should consist of but should not be limited to: food purchasing, shopping cart, loyalty programs, third party website integration, push alerts, GPS directions, one touch calling, tell-a-friend, reservations, news feed, podcasts, videos and much more.

And the most important feature that you want your app to have is push notifications that will allow you to send messages directly to your customers smart phones to inform customers on business events and specials, update customers on new app content, send special offers and coupons, and send actionable messages. These push notes should be included free and be unlimited in number. These push notes should encourage your clients to visit your place of business more often. The service should also allow you to send geo-location enabled messages.

Finally, what you need to look for when building your app for your business is robust analytics. The analytics should include an actionable app insights that shows how many users download your app, when they use your app, which platform is most popular (Apple or Android devices), and insights into your app's activity. In addition, the platform you use should allow you to track dollars spent on items, dollars spent on food orders, appointments scheduled, consultations scheduled and finally to understand your app's ROI.



Mobile Marketing Success Advice That You Should Not Miss

Easily, the hottest trend in any kind of technical marketing today, mobile marketing is something you need to know about. With so many people that are seemingly unable to put down their cell phones even for a second, it only makes sense to capitalize on the opportunity to market to them on these favorite devices.

You cannot have a network marketing business without a cell phone. Your downline and potential sign-ups need to feel you are available during regular business hours, and a cell phone will give you the flexibility of being able to go out and meet people without missing a single call. A smartphone will also allow you to pick up email on the go.

Focus on relevance and timeliness when planning your mobile marketing campaign. Messages received in this format should be brief bursts of information that can be immediately applied. For example, rather than messaging about a sale scheduled weeks in advance, send a reminder shortly before opening hours or provide information not previously available like a change in speaker.

Use your message recipient's real name. People like to feel important and recognized, and adding their real name to any messages you send out will give them those feelings. Making your customer feel like you are personalizing messages to them is a great way to make them feel welcome to your business.

Enhance your text messages with other forms of communication. Make use of multi-channel marketing. One form communication isn't enough for today's audience. Each style of communication has its own set of pros and cons. This is why it is best to use more than one. Try sending direct mail, e-mail and a text right before something important happens.

Now that you see how mobile marketing can allow you to easily-reach the masses where they live, set a plan in motion so you can grab a little of the riches that others are already enjoying. People aren't going to be putting down those cell phones any time soon!




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