Facebook is a well-known social media site that has, over the last couple years, acquired several different companies. Its latest acquisition is with a company called LiveRail, a company that is known for delivering very targeted ads over videos. One of the main problems that people face when dealing with watching videos is that the ads that they see are not relative to the content being shown. The reason that a person searched for a video was to find a specific type of content. They would be more likely to purchase the products being displayed if they were actually relevant to what they were watching. This article will address why LiveRail will improve Facebook dramatically in regard to the delivery of ads using videos on the Facebook platform.
Facebook And Videos
LiveRail is a company that has been working with major players including Dailymotion, A&E and major league baseball teams. Its ability to provide relevancy with all of the ads that it displays has made it a topic for major advertisers. By acquiring LiveRail, Facebook will profit significantly, and by improving targeting and relevancy with all of the ads displayed on its Facebook platform, it will make the user experience that much better, similar to what you would expect when looking through organic listings on search engines.
If you would like to learn more about LiveRail and the Facebook acquisition of this company, you can find quite a bit of information on the web. It will be a very beneficial decision that will lead to high amounts of profitability for Facebook, and a better user experience for all of their members.
The goal of Facebook and this LiveRail acquisition is to make it possible for advertisements to compare with what is found in organic search listings. Videos typically autoplay for about 15 seconds, during which time the advertisements will be presented.
LiveRail is a company that helps publishers serve ads, specifically on the videos that they display on their websites. It gives them access to premium video inventory, and also allows them to present their advertisements in many different ways. Some have actually said that this company offers the best advertising solution for anyone that does video marketing.
Facebook And Videos
LiveRail is a company that has been working with major players including Dailymotion, A&E and major league baseball teams. Its ability to provide relevancy with all of the ads that it displays has made it a topic for major advertisers. By acquiring LiveRail, Facebook will profit significantly, and by improving targeting and relevancy with all of the ads displayed on its Facebook platform, it will make the user experience that much better, similar to what you would expect when looking through organic listings on search engines.
If you would like to learn more about LiveRail and the Facebook acquisition of this company, you can find quite a bit of information on the web. It will be a very beneficial decision that will lead to high amounts of profitability for Facebook, and a better user experience for all of their members.
The goal of Facebook and this LiveRail acquisition is to make it possible for advertisements to compare with what is found in organic search listings. Videos typically autoplay for about 15 seconds, during which time the advertisements will be presented.
LiveRail is a company that helps publishers serve ads, specifically on the videos that they display on their websites. It gives them access to premium video inventory, and also allows them to present their advertisements in many different ways. Some have actually said that this company offers the best advertising solution for anyone that does video marketing.
About the Author:
http://emarketingchamps.wordpress.com/ is a social media site aimed at uncovering the advantages & disadvantages by providing an insightful http://emarketingchamps.wordpress.com/.
No comments:
Post a Comment