Monday, February 17, 2014

Best Facebook Marketing Strategies For 2014

By Adam Musa


In the last few years, advertising on Facebook has become much more popular. Despite differences between the advertising network offered by Google and Facebook, they are similar but different in so many ways. Both of them allow you to choose targeted keywords and to focus upon, allowing you to get targeted traffic to your websites. However, there are many differences which actually make Facebook a much more affordable and reliable alternative to traditional advertising today. Let's look at a few of the best Facebook marketing strategies that you should use in 2014 to improve sales for your products and services.

Focusing On Trends

The next thing that you want to do is admit any mistake you have made. Perhaps a customer has posted a gripe on your page about a bad experience with your company, or maybe there was a well-publicized snafu that the entire world knows about. Either way, it is important for you to address the issue and avoid running away from it. You are human and it is okay to let the public know that you are not perfect.

Lastly, you need to share more information with people than you did in prior years. Even if you don't have any great news to tell them about, you should offer something to keep them thinking. This may be a relevant video you saw online or a special deal that is being offered by someone in your niche. You have to make sure that they know you are still there.

Adjustment on the fly is easy overall because you can upload multiple images with the bulk uploader so that you can rotate the images that display with your ads. Facebook provides analytics tools that help you select just the right images for the most impact. All this ads up to some very specific, highly targeted ads that are sure to get attention and results.

The best thing you can do for your business is work on keeping things fresh. Use this advice if you want to up your Facebook marketing game.




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