Thursday, February 20, 2014

Facebook Marketing Tips That Everyone Should Know

By Alesia Abraham


Have you ever used the popular social media site, Facebook? Did you know that it can be used for so much more than simply socializing with your friends and family members? Facebook is a great place to market your business, too. Continue reading to learn some helpful Facebook marketing tips.

Create a custom tab for your Facebook page. You can use custom tabs as a welcome locale for all of your new Facebook visitors. It's a great place to promote your current offerings, products, and services. Plus, it'll give a little personality to your Facebook page which is always a plus.

Try to use Facebook ads. This adds an extra value to your efforts. To get real reach into your channel, you are going to want to purchase some Facebook ads. These aren't expensive, and they can really make a difference.

Think of Facebook as a dialogue. A lot of people when they begin Facebook marketing, talk AT their audience. You need to talk WITH your audience. Feel like you are having a conversation with them, not like you are announcing things to them. Remember, Facebook is a social medium. You need to be social.

Take the time to reply to comments or posts on your wall. This will show that you care about what they have to say. You should consider a Facebook post like an email or a telephone call.

Connect your Twitter account to your Facebook page. This will help you streamline your posts to both social media accounts. When you post on Twitter, your post is also posted simultaneously on your Facebook page as well. This saves you the time and effort of signing onto both sites to make one post.

Those who use Facebook as a marketing tool need to make sure there are ways to interact with potential consumers. By design, Facebook is a social network. Most people use Facebook to communicate and share with others, so make sure that you are providing a means for you to have two-way conversation with others. Brainstorm about your brand's specific aspects which are inherently social. If you create engaging content around these aspects, people will want to share it with their friends.

You may find some difficulty the first few weeks of using Facebook. One easy way to begin is by adding a Facebook link to your website. This will make it easier for your customers to find your Facebook page and connect with you in less intrusive ways than other types of marketing. When someone starts following you on Facebook, they will know more about your business.

Now that you've read through the advice that was in the article above you should have no trouble coming up with a Facebook marketing plan. Just take your time and be sure that you follow the above advice carefully so that you don't make too many mistakes. You'll be glad you did when your marketing message reaches more people than it ever has before!




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